How To Choose A Name That Gets Attention
- Blended Comments: 4
- Written by Jim Kukral, on Dec 21, 2008
Over at JimKukral.com, I wrote about how my project called YourPitchSucks.com has gotten written up in all kinds of major media publications like Entrepreneur, Forbes, INC. Magazine, Brandweek, and The Wall Street Journal… all because of the name.
The point is, the name matters, most of the time. Here’s some tips for you when considering a name for a project or business.
Brainstorm It!
Sit down with a piece of paper and write down the craziest and most outrageous names you can think of. Don’t hold back. If you’re in a room of people, make sure everyone understands that you’ll be considering everything and nobody should worry about coming up with something off-limits.
Test It!
Take that list afterward and take it home to your spouse, or family member and read them off. Share them with your employees, peers or customers. Why not?
Choose It!
While you’re testing your names, remember, the ones that get either a gasp, or a laugh, or both, are usually the good ones to keep. Think about that for a second…
- Blended Comments: 4
That’s as good as any solution. I feel a lot of it depends on the type of business your starting. I mean you couldn’t name a Jewelry Store From the Deep jewelers or You know what I am Saying..
ReplyShouldn’t it be “Choose” instead of “Chose” in the title, so then it would be “How To Choose A Name That Gets Attention” instead of “How To Chose A Name That Gets Attention”?
Reply@Daniel Kemp:
ReplyYes, you’re right! I fixed it, thanks.
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